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Mediahawk

Marketing attribution and call analytics platform

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Mediahawk turns online and offline call data into actionable insights for marketers. The platform provides call tracking numbers for 100+ countries, dynamic number insertion via Google Tag Manager, WordPress plugin or JavaScript snippet, and static numbers for offline campaigns. It connects marketing activity to outcomes across web visits, clicks, downloads, calls, form fills and chats, aiming for 100% marketing attribution. Features include real-time analytics, customisable dashboards, call recording, call routing, IVR, missed call alerts, speech analytics with call scoring and categorisation, sales matching, parameter connect, and outbound call tracking. Integrations cover Google Analytics, Google Ads, Search Ads 360, Google Business Profile, Google Tag Manager, Data Studio (Looker Studio), Meta/Facebook Ads, Instagram, Microsoft Advertising, Marin Software, HubSpot, Salesforce, Adobe Analytics, Optimizely, Zapier, Dealerweb, CareHQ, FTP export, and a Mediahawk API and webhooks pulling 80+ data points. Mediahawk is an OFCOM-regulated and PECR-regulated telecoms provider, ICO registered, and Cyber Essentials certified, and is an official Google Cloud Partner. It serves over 4,000 marketers across sectors including automotive, healthcare, care homes, dental, financial services, legal, property, education, technology and marketing agencies.

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