MailCharts
Email campaign planning for teams by MailCharts
MailCharts is an email and SMS campaign intelligence platform from Validity that helps marketers research competitor and peer campaigns, find creative inspiration, and plan promotional and lifecycle programs. It maintains a curated index of brands and email examples, along with classified ecommerce email journeys, so teams can study real-world campaigns and apply historical and competitive data to their own strategy.
Core features include Brand Search and Advanced Email Search for finding brands and messages, Brand & Group Overviews for high-level metrics, Email Journeys for reviewing end-to-end triggered campaigns such as onboarding, cart abandonment, and winback, and Email Score for assessing campaign performance. Additional tools cover Holiday Email Planning, Industry Insights, Email Reports, Email views, Export Easily, a Weekly Roll-up Email, and Team Collaboration Tools for sharing, commenting on, and saving emails, brands, and journeys. Curated collections cover email design and subject line examples, seasonal campaigns, and SMS messages.
MailCharts is aimed at ecommerce email marketing teams and agencies that need competitive research, inspiration, and collaborative campaign planning. Access is arranged through contact with the company; the pages do not describe a free plan, trial, editions, or seat-based or usage-based packaging.
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