Laylo
The drop platform for artists, live events, festivals, and creators
Laylo is a drop platform and fan CRM for artists, festivals, live events, creators, and sports teams. It centralizes fan capture and messaging so teams can build an owned audience and notify fans when music, tickets, or merch go live, replacing separate email, SMS, presave, and tour announcement tools.
Core capabilities include Drops, Tour Suite, SMS Marketing, Instagram DMs, WhatsApp, RCS Messaging, email marketing, Spotify presaves, embeds, tracking pixels, custom phone numbers, custom domains, and fan profiles enriched with ticket, merch, and music data. AI agents cover abandoned carts, ticket sales, UGC collection, and social engagement tracking, while RealFan anti-broker verification uses unique codes for RSVPs. Integrations include Instagram, Spotify, Shopify, DICE, Eventbrite, TIXR, Merchtable, Bandsintown, Universe, Google Tag Manager, and webhooks, with additional ticketing and check-in platforms.
Laylo offers a free trial, premium features starting at a monthly rate plus messaging costs, Instagram Comments as a paid add-on, and an Enterprise edition with shared access and team permissions. Compliance resources include a Trust Center, Data Protection Agreement, privacy policy, terms of service, and cookies policy.
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