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Ruuster

Wake up your database with a branded client portal and app for real estate agents

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Ruuster is a lead engagement and IDX platform designed for real estate teams and brokerages. It solves the problem of disconnected tools and dormant databases by integrating a team's CRM, MLS feeds, and website into a single system, automating lead nurture and re-engaging cold contacts.

Key capabilities include AI-driven lead nurture that adjusts property recommendations based on real-time behavior, branded MLS website plugins for any platform, and a white-labeled client portal and mobile app. The platform offers deep, native integrations with CRMs like Follow Up Boss and Sierra, supports multiple MLSs across the US and Canada, and includes features such as lead routing, PPC tagging, and two-way sync of lead activity.

Ruuster is built for high-performing teams and brokerages, not individual agents. It offers a 30-day free trial. Pricing is structured as a platform fee that includes the first set of users, with additional per-agent fees that scale down as the team grows, plus a small incremental fee per MLS added; there is no charge based on database size.

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