MSG91
Cloud communication platform offering SMS, email, voice, WhatsApp and RCS APIs for global,
MSG91 is a cloud communication platform that provides APIs and applications for sending messages, verifying users, and managing customer interactions across multiple channels. It addresses the need to connect with customers through SMS, email, WhatsApp, RCS, voice, and push notifications, while also supporting OTP verification, marketing automation, and customer support workflows.
The platform includes Hello for ticketing and chat, Segmento for customer segmentation, Campaign for event-based automation, and OTP for multichannel verification. Communication channels include SMS, email, WhatsApp, voice, RCS, numbers, and push notifications, with developer APIs and documentation for integration. Native integrations are available for Shopify, Zoho CRM, CleverTap, WebEngage, MoEngage, Kylas, Freshworks, Auth0, and spreadsheet tools, along with connectors such as Zapier, Pabbly, and Integrately. Additional utilities include URL shortening, knowledge base management, file hosting, and unified reporting.
MSG91 is designed for businesses of varying sizes that need to automate customer communication and verification. Hello is offered in monthly and yearly editions, including a free plan and paid tiers with different inbox, ticket, and bot allowances; additional usage is charged separately.
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