Kevel
Your audience. Your rules. Your revenue.
Kevel is a commerce media platform that provides APIs and tools for building custom ad platforms, including sponsored listings, internal promotions, and native ads. It is designed for companies that want to run their own ad products and monetization strategies using their first-party data, rather than relying on third-party ad tech providers. The platform supports ad serving, campaign management, audience segmentation, and yield forecasting across owned inventory.
Key components include the Ad Server for ad decisioning, campaign management, reporting, and catalog ingestion; Console for self-serve omnichannel campaign management; Audience for first-party data segmentation and targeting; Forecast for yield optimization; and KRX (Retail Media Exchange) for extending demand beyond owned ecosystems. Kevel AI features include yield forecasting, custom relevancy models, AI segment building, and AI campaign management. The platform is API-based and modular, supporting onsite, in-app, and in-store inventory.
Kevel is built for retailers, marketplaces, fintech companies, travel brands, and delivery apps. It is positioned as a server-side, privacy-focused solution with SOC 2, GDPR, and CCPA compliance. The pages do not specify pricing, free plans, trials, or packaging details.
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