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Grouparoo

Open Source Data Synchronization Framework

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Grouparoo is an open source reverse ETL framework that syncs customer data from a data warehouse to cloud-based marketing, sales, and support tools, making warehouse data usable for operational workflows. It runs in your own environment, keeping data on your servers, and includes handling for rate limits and retries. It can run locally or scale across servers, with deployment options including Heroku, Kubernetes, and Docker.

Features include data model and source configuration via code or a web UI, dynamic group definitions for segmentation, and pre-built connectors for sources and destinations such as Salesforce, Zendesk, Iterable, Mailchimp, Marketo, HubSpot, Snowflake, BigQuery, Redshift, Postgres, MySQL, and dbt. It offers observability, automated testing, and extensibility as an open source project.

Packaging includes a free open source Community edition, a Standard Cloud plan with a free trial (no credit card required) and usage-based pricing on monthly synced records, and an Enterprise Cloud plan for larger datasets with enhanced support. An Enterprise UI add-on is available for the Community edition.

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