Supermetrics
Marketing Intelligence Platform for connecting, managing, analyzing and activating data
Supermetrics is a marketing data platform that connects advertising, social, web analytics, ecommerce, email, sales, and other sources to reporting destinations and AI chat tools. It cleans, organizes, and standardizes data so teams can analyze performance in one place and send insights back to marketing platforms for activation.
Key capabilities include connectors for sources such as Google Ads, Meta, TikTok, Shopify, Salesforce, and HubSpot; destinations including Google Sheets, Excel, Looker Studio, Power BI, BigQuery, Snowflake, Databricks, Amazon S3, and Supermetrics Studio; and AI integrations with ChatGPT, Claude, Gemini, Microsoft Copilot, and Supermetrics MCP. The platform offers Supermetrics Studio for dashboards and reports, an API for custom data products, and tools for campaign management and data activation.
Supermetrics serves marketing teams, data teams, developers, agencies, SMBs, and enterprises. It offers a 14-day free trial with no credit card required, plus a free plan for some connectors. Premium connectors are available on paid plans, and enterprise features include region selection, SSO, and workspace controls.
12 alternatives to Supermetrics
Ranked by how well each tool replaces Supermetrics: shared features, audience, price and popularity.
No-code data integration platform connecting 350+ sources to BI tools, databases, spreads
Covers 8 of 15 key features, has a free plan and starts cheaper.
Free plan63 out of 100 match$23/moThe reporting layer for marketing teams that have outgrown their spreadsheets, their dashb
Covers 11 of 15 key features and has a free plan.
Free plan63 out of 100 match$100/mo- 60 out of 100 matchFree
The reliable integration platform
Covers 7 of 15 key features and has a free plan.
Free plan60 out of 100 match$999/moScrape and monitor data from any website with no code
Covers 6 of 15 key features, has a free plan and starts cheaper.
Free plan60 out of 100 match$19/moCloud data platform for integration, backup, access, and management
Covers 9 of 15 key features and has a free plan.
Free plan60 out of 100 matchFreeAd measurement solutions for Facebook and Instagram campaigns
Covers 4 of 15 key features and is open source.
Open source60 out of 100 match—Cross-platform data sync service for applications.
Covers 3 of 15 key features, has a free plan and starts cheaper.
Free plan59 out of 100 match$25/moConvert websites into useful data
Covers 8 of 15 key features, has a free plan and starts cheaper.
Free plan59 out of 100 match$5/moHealthcare data infrastructure for next-generation care delivery.
Covers 6 of 15 key features and is open source.
Open source58 out of 100 match—- 58 out of 100 matchUsage-based
AI cowork for massive datasets and sensitive data
Covers 5 of 15 key features, has a free plan and starts cheaper.
Free plan58 out of 100 match$20/mo