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Flair

Conversation Intelligence that protects revenue.

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Flair is a conversation intelligence platform for multifamily property teams that automatically reads and grades leasing calls to surface behaviors such as answer rates, price objections, qualifying questions, and fair housing compliance. It also offers a free secret shopping tool to test follow-up performance and a paid product, Flair Connect, to automate pricing updates in Google Ads and Google Business Profile.

Flair Platform grades every call automatically against the behaviors teams choose to track, with more than 50 behavioral insights available, including answer rate, price objection handling, qualifying questions, and fair housing compliance. It compares human and AI performance and expands beyond calls to emails, texts, and other interactions. Flair Connect automates price updates in Google Ads and Google Business Profile, supporting Search Ads, Price Extensions, and GBP Products, and lets teams create and schedule specials in one workflow. The free secret shopping tool anonymously calls properties to test phone skills and answer rates, tracking follow-ups across call, text, email, and voicemail for 30 days.

Flair Platform is packaged for asset managers and operators, with monthly or annual billing and unit-based tiers. Flair Connect is packaged for agencies and in-house marketing teams, priced per property. The secret shopping tool is free forever, with up to 10 shops.

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