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Surface Labs

Marketing system that connects buyer signals, campaign execution, and revenue outcomes, so

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Surface is a marketing system for revenue teams that connects buyer signals, campaign history, product context, and CRM outcomes, then uses that context to run campaigns and feed conversion and revenue results back into future work. It covers lead capture, qualification and routing, lead intelligence, marketing operations, and campaign engineering.

Capabilities include Inbound Capture (traffic intelligence, dynamic lead forms, partial-response capture, qualification and routing, sales scheduling, CRM and MAP sync), Lead Intelligence (unified lead data, real-time enrichment, buyer research agents, AI lead scoring, segments, evidence-backed qualification), Marketing Operations (vault marketing context, system agents, visual workflow builder, agentic CMS, permissions and governance), and Campaign Engineering (content campaign agents, SEO and AEO workflows, AI visibility monitoring, reusable templates, multi-channel execution, closed-loop optimization). Integrations span CRM (HubSpot, Salesforce, Attio, Zoho), communication (Slack, Discord, Gmail), scheduling (Calendly, Cal.com, Zoom), automation (HighLevel, WordPress), ads (Meta Ads, LinkedIn), enrichment (Apollo, Hunter, Lusha, ZoomInfo, Similarweb), and analytics (DreamData).

It is aimed at revenue and marketing teams. Pricing is organized into three editions: Basic, Agentic Marketing Operations, and Marketing Superintelligence, with monthly or annual billing. Basic includes core marketing operations without agents; the agentic tier includes unlimited agents with a monthly allowance of agent actions and per-action charges beyond that; the top tier has custom action volume, SSO, audit log, and SLA. Team seats are unlimited across tiers, and startup discounts are available for pre-seed and seed teams.

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