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Smore

Free beautiful form builder.

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Smore is an online form builder that enables users to create surveys, quizzes, applications, and feedback forms. It addresses the need for engaging, brand-customized data collection without requiring coding skills, allowing organizations to capture customer insights, conduct market research, and design interactive marketing campaigns.

The platform offers a range of features including various logic types (pairing, type, T/F, score) for conditional branching, a customizable ending page builder with call-to-action buttons, and analytics for data visualization, funnel tracking, and individual response inspection. It integrates with tools like Slack, Spreadsheet, and Zapier. Users can customize backgrounds, fonts, and colors per question, and remove Smore branding.

Smore is designed for marketers, brand managers, and HR professionals. It offers a free plan to start, with paid enterprise plans available on a seat-based subscription model. Plans include Lite (1 seat), Starter (3 seats), Growth (6 seats), and Plus (9 seats), each adding more advanced features such as team collaboration spaces, advanced logic, cross-tabulation analytics, and dedicated support.

9 alternatives to Smore

Ranked by how well each tool replaces Smore: shared features, audience, price and popularity.

  1. Forms and surveys that feel like a conversation.

    Covers 5 of 15 key features.

    Free plan
    72 out of 100 match$28/mo
  2. Free online forms from Google

    Covers 4 of 15 key features.

    Free plan
    71 out of 100 matchFree
  3. Online surveys and market research made easy.

    Covers 4 of 15 key features.

    Free plan
    70 out of 100 match$120/mo
  4. No-code drag-and-drop form builder for secure online forms, surveys, registrations, orders

    Covers 6 of 15 key features.

    Free plan
    69 out of 100 match$18.50/mo
  5. Online form builder for teams with unlimited responses and members on the free plan

    Covers 7 of 15 key features.

    Free plan
    68 out of 100 match$19/mo
  6. Online form builder for surveys, applications, registrations, payments and data collection

    Covers 7 of 15 key features.

    Free plan
    68 out of 100 match$25/mo
  7. Interactive content builder for quizzes, calculators, forms and chatbots

    Covers 8 of 15 key features.

    Free plan
    66 out of 100 match$14/mo
  8. Free Online Survey Tool

    Covers 6 of 15 key features and is open source.

    Free planOpen source
    66 out of 100 match$29/mo
  9. Online form builder for creating custom forms without writing code.

    Covers 7 of 15 key features.

    Free plan
    66 out of 100 match$16.25/mo