OptiPub
Omni-channel marketing automation platform
OptiPub is a marketing automation platform for high-volume publishers, covering email campaigns, automations, deliverability, websites, and monetization. It combines engagement and revenue tracking with split testing, dynamic list management, and automated funnels, alongside a website builder, content management system, landing pages, subscribe forms, and order forms with recurring billing. Deliverability tooling includes dedicated IP pools, SPF/DKIM/DMARC setup, domain warm-up, email verification, bot protection, and reputation monitoring via Gmail Postmaster Tools and Outlook SNDS.
The platform includes a drag-and-drop editor, templates, segmentation, A/B testing, a content calendar, and advanced reporting with mailbox provider breakdowns. Monetization features cover text ads, paid recommendations, partner and affiliate management, and publications with subscription tiers. AI tools generate images and copy, and an MCP server lets AI assistants manage subscribers, content, segments, and reporting. Integrations include Twilio, ThriveCart, SamCart, Wistia, YouTube, Everflow, Keap, Zapier, a full API, and webhooks.
OptiPub targets newsletters, financial publishers, and affiliate marketers. It is packaged as a single plan with all features unlocked, no limits on users, subscribers, or publications, and usage priced by message volume; yearly billing is available, and a custom quote can be requested. A dedicated Slack channel and account manager are included.
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