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Privy

Email, SMS, and pop-ups for ecommerce brands.

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Privy is an email and SMS marketing platform for ecommerce brands, combining campaign creation, onsite list growth, segmentation, and automation in one place. It is designed to help merchants manage the customer journey from first visit through repeat purchase, with expert strategy support available alongside the software.

Core capabilities include drag-and-drop email and SMS campaign builders with pre-built templates, popups and onsite displays with targeting rules, dynamic segmentation based on shopping behavior and purchase history, and a visual automation builder for flows such as welcome and win-back sequences. Reporting covers opens, clicks, and revenue attribution across campaigns and automations. Integrations span ecommerce platforms including Shopify, BigCommerce, Wix, Squarespace, Weebly, and WordPress.org, as well as tools like Klaviyo, Mailchimp, Gorgias, Zapier, Google Analytics, Recharge, Attentive, Postscript, and Emotive.

Privy is aimed at small and medium-sized ecommerce merchants. It offers a 15-day free trial with no credit card required, and pricing is based on mailable contacts for email and SMS, with unlimited email sends and no annual contract. A separate popups and displays plan is priced by monthly page views. SMS is available as an add-on with monthly credits that roll over to the next billing period.

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