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Funnelytics

Visual journey mapping and analytics platform.

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Funnelytics is a visual journey mapping and analytics platform that helps teams plan customer journeys on a canvas, forecast traffic, conversions and revenue before launch, and overlay live performance data on each step to identify where revenue is dropping off. It also offers Funnelytics Ecom, a Shopify-focused variant for LTV and journey analytics covering paths from first click to repeat purchase.

The platform is organized into three layers: Funnelytics Map for drag-and-drop journey design, Funnelytics Forecast for projecting traffic, conversions and revenue under different scenarios, and Funnelytics Performance for comparing actual conversion, revenue and drop-off data against forecasts. Integrations include Zapier, Webhooks, Google Ads, Meta, HubSpot, GoHighLevel and Shopify, and the top tier adds Vision AI, an insights assistant that surfaces funnel gaps and prioritizes actions.

Funnelytics is aimed at marketing strategists, lead-generation professionals and data-driven businesses, with Funnelytics Ecom serving Shopify brands. Plans are seat-agnostic and tiered as Map Pro, Performance Pro and Performance Business, each with a free trial of varying length before a recurring monthly fee; multiple workspaces are available on the top tier.

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