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Fello

The first AI teammate built for real estate.

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Fello is a real estate marketing platform built around Felix, an AI teammate that runs one-to-one follow-up across email, text, and phone calls. It addresses the problem of dormant contact databases by keeping records continuously updated and re-engaging contacts with personalized outreach, so agents can focus on closing rather than chasing leads.

Core capabilities include a living database with property intelligence, AI-powered lead scoring, contact-to-owner matching, and contact summaries, alongside lead capture tools such as landing pages, widgets, forms, and smart workflows. Felix handles AI calling, SMS, and email, qualifies intent in conversations, and performs warm transfers to agents with full conversation history. Reporting covers performance, marketing analytics, and lead insights, with integrations for Zapier and app connections, plus an iOS app.

Fello is aimed at real estate agents, loan officers, brokers, and teams. It is packaged in Growth, Scale, and Enterprise editions, each with a set number of active contacts and Copilot seats, with additional contacts and users available for a fee. Felix can be added to any plan. Billing is available monthly or annually, and no free plan or trial is stated.

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