DigitalPilot
The attribution platform for B2B SMBs.
DigitalPilot is a B2B marketing attribution platform that identifies companies visiting your website through reverse IP lookup and connects those visits back to the campaigns that drove them. It addresses the challenge of knowing which campaigns generate leads when visitors do not sign in or fill out forms, using a cookie-less JavaScript snippet installed on your site.
Key capabilities include Visitor Intelligence for company-level identification and firmographic enrichment, Intent Signals for spotting accounts showing buying interest, Lead Center for centralized lead management and attribution, and account-based marketing and B2B advertising features. Integrations include a REST API, Zapier, Make, and an MCP Server that connects AI agents such as Claude to DigitalPilot and Google Ads.
DigitalPilot is built for in-house B2B marketing teams at small and medium-sized businesses. It is packaged in three plans: a free Core plan with 60-day data retention, a Pro plan with 14-month retention, and a Max plan with unlimited retention, with upgrades available from workspace settings.
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