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Sequel

Host webinars on your own website with AI agents that build, promote and repurpose event

Visit Sequel

Sequel is a video and webinar platform that runs live and on-demand sessions directly on a company's own domain, covering registration, live production, replays, and engagement tracking in one place. It captures first-party attendee and website context before, during, and after an event, and syncs that data to CRM and marketing automation systems so teams can act on buyer signals rather than exporting session data after the fact.

Core modules include Embed, Registration, Live Sessions, Media Hub, and Data Insights, with Sequel AI repurposing sessions into blog posts, social posts, and video clips. Sequel Agents handle program planning and logistics: the Build agent recommends program structure, timelines, topics, and speakers, then creates landing pages, promo emails, and scheduling, with each step requiring approval before going live. Supported event formats include webinars, on-demand video, simulive, event series, virtual summits, and in-person events. The Marketplace connects Sequel to CRM platforms such as HubSpot, Salesforce, Marketo, Pardot, and Eloqua; CMS platforms including Webflow, WordPress, Contentful, Sanity, and Drupal; and data platforms such as Snowflake, with additional integrations available on select plans.

Sequel is aimed at B2B marketing, demand generation, and revenue operations teams running event programs on their own websites, with enterprise features including server localization, SLA-backed uptime, and compliance tracking. The pages describe demo-based access and plan-dependent integrations but do not specify pricing structure.

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