Gryffin
Measure and optimize your brand visibility in AI search results. Track AI overviews, monit
Gryffin is an AI-powered marketing intelligence platform that measures, analyzes, and improves a brand's visibility across AI-driven search engines. It solves the problem of brands being invisible in AI-generated answers, where buyers increasingly discover products and services. The platform tracks how often AI tools mention a brand, identifies gaps where competitors are cited instead, and provides clear actions to improve presence in AI responses.
The platform offers an AI Visibility Score across platforms like ChatGPT, Gemini, Perplexity, Grok, and Google AI Overviews. Its main capabilities include competitor comparison, prompt and topic-level breakdowns, and a "Fix It" feature that generates ready-to-use content actions. Gryffin also provides multi-channel content personalization, historical visibility tracking, and citations and source listings. It integrates with existing marketing workflows and uses tokens for its Fix It templates.
Gryffin is designed for marketing leaders, SEO and growth teams, agencies, and enterprise brands. It offers a free plan to get started, with paid editions—Starter, Growth, and Pro—available on monthly or annual billing. Plans are based on the number of prompts tracked, competitors monitored, and AI platforms analyzed, scaling with coverage needs.
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