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Finturf

Field service financing management.

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Finturf is a point-of-sale financing platform designed for contractors and merchants in the home services industry. It solves the common problem of losing sales when customers cannot pay the full upfront cost by connecting them to flexible, pay-over-time options through a network of lenders. The platform handles the entire financing process, from application routing and approvals to compliance and payouts, allowing businesses to close more deals without managing paperwork or chasing payments.

The platform offers features such as customizable lender selection and offer filters, milestone-based funding, and real-time support. It includes tools for managing financing plans, user roles, and permissions. Integrations are available via API and CRM, and the platform can white-label the request form on a merchant’s website. Finturf holds SOC 2 accreditation for security and compliance.

Finturf is aimed at contractors, dealers, and home service professionals of all sizes. It is packaged into several subscription tiers: a Starter plan for new contractors, a base Finturf plan for smaller operations, a Finturf+ plan for teams needing unlimited users and more lender control, a Finturf Pro plan for larger organizations with custom needs, and an invite-only Finturf Elite program for high-volume or complex businesses. Plans are available on a monthly or annual basis, with pricing varying by tier and billing cycle.

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